From BBNAIJA to Brand Deals: A Guide for the Top 10
Congratulations to the BBNAIJA Top 10! Learn how to leverage your newfound fame and find the right representation for your brand journey.
From BBNAIJA to Brand Deals: A Guide for the Top 10
Dear BBNAIJA TOP 10
You have done the hardest part. We have seen you turn "who the f#%& is this one" to "that's my winner!" transforming hatred to fan love in real-time. What you built in the past 10 weeks was more than viewership, it is attention, interest, loyalty and verifiable fanbases across demographics in Nigeria.
Once again, congratulations to you, Imisi, Dede, Koyin, Isabella, Kola, Sultana, Jason Jae, Mensan, Kaybobo and Mide.
You have now earned the kind of momentum brands pay millions for. You have done the hardest part already; now, let's talk about the next part: Getting a cracked manager who knows how to make the most of opportunities; who understands that sometimes, a good opportunity is simply knowing when to wait and when to act.
To find that kind of person requires connection. This is the easy-hardest thing you will do in the coming days, if you haven't already done that.
By now, you should be receiving pitches from talent management and influencer agencies who want you on their roster. Honestly, the proposals and requests will sound great but when push comes to shove, whose interest wins? Yours, the middleman's, or the client paying the bills?
At Dereinne, we know where we stand. We're a brand-first creator marketing agency. We bring you business from our clients, we negotiate fairly, and we execute campaigns professionally. We don't have conflicts of interest. We're lawyers in marketing: one client, one side, no confusion about who we represent.
The brands we represent get the same thing you earned in that house: our full commitment. We be more than. We do more than. That's the Dereinne standard.
Wishing you clarity, good deals, and the right people in your corner.
Creator Marketing. Without the bullshit.